You Move Me is the newer moving-industry sibling under O2E Brands — the same franchisor family behind 1-800-GOT-JUNK? — built around a reviews-driven, technology-forward service model. A resale needs to move the branded truck fleet and cargo insurance like any moving business, plus confirm the booking-platform account and review history the brand's model depends on.
You Move Me resales follow the franchisor's own approval process on top of the usual purchase mechanics — here's how the two run together.
Getting approved
Buyer and seller sign, with a deposit held in trust and conditions built around franchisor consent and confirming the fleet being sold.
1–2 weeks†O2E Brands' franchising team reviews the incoming operator's application and financial qualification, and considers any right of first refusal.
3–6 weeks†A franchise disclosure document may still be required even where the deal is framed as a private resale — Ontario courts read the resale exemption narrowly, so this gets confirmed early rather than assumed.
assessed early, in parallel†Getting to closing
The branded truck fleet, any dispatch-office lease, cargo insurance, and the booking/dispatch technology subscriptions the franchisor requires all get confirmed and transferred or reissued.
2–6 weeks†The incoming owner, or a designated manager, typically completes franchisor operator training before or shortly after taking over.
1–3 weeks†Funds, vehicle titles, and signed documents change hands; we track final franchisor sign-off and insurance/platform confirmations through to completion.
1 day, plus a short tail†Official youmoveme.com/franchising/ page confirms active Canadian franchise recruitment, part of Vancouver-founded O2E Brands, the franchise group behind several well-known Canadian service brands.
Toronto franchise partner (Nicolas Mosos) confirmed on a dedicated Toronto location page.
This is the first real decision in a You Move Me resale — and it changes what you're buying, what you're taking on, and how the franchise agreement moves.
| Question | Asset purchase | Share purchase |
|---|---|---|
| What you buy | The branded truck fleet, territory rights, and the benefit of the existing franchise agreement, subject to consent. | The shares of the operating company — the fleet, the territory, and everything the company owes. |
| Franchisor consent & ROFR | Required for this specific territory, and typically the pacing condition on the whole deal. | Required for the change of control itself — the franchisor reviews who is actually taking over the company. |
| The truck fleet & branding | Vehicles, wraps, and any technology or dispatch subscriptions typically transfer with the assets, subject to franchisor sign-off on current branding standards. | Generally stays registered to the company, subject to the franchisor's own consent. |
| Cargo & liability insurance | New policies typically need to be arranged in the buyer's name before the first move under new ownership. | Existing policies can often continue, subject to notifying the insurer of the change in control. |
| Tax angle | Buyer gets a stepped-up cost base on the assets purchased. | Seller may access the lifetime capital gains exemption on qualifying shares. |
| Typical use for a You Move Me territory | The default for a single territory changing hands. | Less common — occasionally used where an operator holds several O2E-family territories under one company. |
The branded truck fleet, territory rights, and the benefit of the existing franchise agreement, subject to consent.
The shares of the operating company — the fleet, the territory, and everything the company owes.
Required for this specific territory, and typically the pacing condition on the whole deal.
Required for the change of control itself — the franchisor reviews who is actually taking over the company.
Vehicles, wraps, and any technology or dispatch subscriptions typically transfer with the assets, subject to franchisor sign-off on current branding standards.
Generally stays registered to the company, subject to the franchisor's own consent.
New policies typically need to be arranged in the buyer's name before the first move under new ownership.
Existing policies can often continue, subject to notifying the insurer of the change in control.
Buyer gets a stepped-up cost base on the assets purchased.
Seller may access the lifetime capital gains exemption on qualifying shares.
The default for a single territory changing hands.
Less common — occasionally used where an operator holds several O2E-family territories under one company.
We tell you which structure fits — before you sign anything.
No open-ended hourly surprises — the cost is confirmed in writing before any work begins.
| Type of work | Fee | How it's confirmed |
|---|---|---|
| Straightforward purchase or sale | Starting from $3,388.87 Our charges · taxes included | Confirmed in writing once we see the agreement. |
| Larger or more complex deal | Quoted to scope | Short call → fixed written quote before any work begins. |
| Searches, filings & third-party fees | At cost | Itemized on your invoice, not marked up. |
A single You Move Me territory with an established fleet and crew, one buyer and one seller, a standard consent process.
Start my file →An operator already running another O2E-family brand in the same market, or a deal where the platform, branding, and fleet all need refreshing before terms are final.
Book a consultation →Not sure which you are? That's our job to figure out, not yours. As a rough guide, most deals under a couple of million dollars are the first kind — above that, you're usually in Mergers & Acquisitions territory.
It's a pattern that comes up regularly, since both brands share the same franchisor family, but it still goes through the same consent and right-of-first-refusal review as any other buyer. We check how your existing holdings factor into that review before you make an offer.
The underlying platform accounts and subscriptions typically need franchisor confirmation before they carry over to a new operator, and review history tied to a public listing may or may not transfer depending on how the platform treats a change of ownership. We check this specifically rather than assuming it moves with the sale.
Not necessarily. Ontario courts have read the resale-disclosure exemption narrowly, and franchisor involvement in the resale can be enough to trigger a full disclosure requirement anyway. Whether it applies to your deal gets confirmed early, not assumed from the word 'resale.'
Not typically — a ROFR decision on one deal generally doesn't affect your eligibility to apply for a franchise elsewhere in the same franchise group. We still recommend confirming that in writing rather than assuming it, given how closely related brands can be structured.
It can factor in — insurers typically underwrite a moving operation based on its own claims and safety record, so a clean history can work in your favour. We confirm what's being represented about past claims as part of diligence, separate from the policy transfer itself.
Related
Where we close franchise resale deals
Treadstone Law is an independent law firm. We act for buyers and sellers of franchise businesses. We are not affiliated with, endorsed by, or retained by You Move Me or its franchisor.
Tell us about your You Move Me resale — we'll point you the right way and confirm the cost in writing before any work begins.